Challenge: Create a visual identity that resonates with the multi-generational sustainability movement

Created a visual identity for the new environmental nonprofit Big Green Tent, an intergenerational storytelling and action platform designed to connect people to the heart of the sustainability movement complete with a brand strategy for how to reach their myriad target audience. The core challenge was to craft a visual identity that bridged institutional credibility and climate expertise with grassroots energy and youth activism. The result is a clean, modern foundation with layers of bold, vibrant color and dynamic photography creating a system that feels both trustworthy and energizing.

Key Services: Visual Identity, Email Newsletter Design

Big Green Tent, 2026